Why Web Presence is very important for the Professionals and Businesses of today
The internet undoubtedly has brought a revolution to our lives. It has revolutionized the way we communicate, entertain, get informed, buy goods and services, and so many other things. It is the main contributor of productivity growth over the last two decades. And it keeps expanding. In many parts of the world the penetration of internet is still rising sharply (Asia, Latin America) whereas in Western Europe the majority of the people cannot think of their lives without an internet connection.
All businesses, large or small, need to have a web presence which will help them improve their business. Nowadays web presence is vital for professionals as well. In the past, promotion through the classic media (TV, radio, print etc) was a way to carry the message across but now the internet has become equally as important, if not more important. A profile in social media like LinkedIn, Facebook, MySpace or Twitter, is not enough, as it will limit your presence in a fairly static cycle of audience. Here's how having an own, fully functional and indicative of its business culture and strategy web site, can benefit the small business or the professional...